150% of your weekly salary as a speeding fine
The minimum penalty for speeding is a £100 fine and 3 penalty points added to your licence - or the option to take a speed awareness course.
But for the worst offenders - the people bombing it down the M5 at 105mph - the approach is different. If you're convicted of driving over 100mph on a 70 road or over 40mph in a 20, a magistrate is advised to consider 100% of what you earn in a week as a starting point for a fine.
But it's revving up
The Sentencing Council has now announced that it's increasing that suggested fine to 150% of your week's earnings from 24 April 2017. Take a moment to figure out what that would mean in your own life. Yikes.
Why is speeding the focus?
From our own data, we can see that people who speed regularly crash more than twice as often as people who don't. As that speed increases, so does the risk - including the risk of killing someone.
"Breaking a 20mph speed limit takes the probability of killing a pedestrian in a collision from less than 1% to 14%."
We're doing our bit
We know that in the ingenie community, our younger drivers speed less than our older drivers. And as the majority of our drivers are under 20, we have the opportunity to reinforce this behaviour with incentives.
When drivers do show worrying speeds in their feedback, we can get in touch to talk to them about it, and we have a 91% success rate with changing this behaviour. Awareness, incentives and support are what work for us.
BUT the very worst speeders on our roads do need to be dissuaded in some way and if that's not happening, you can see why the government might move to increase the deterrent. Let's just hope it works.